Monday, March 22, 2010

My experience with survey sites

When I first started working from home, one of the first places I turned to were survey sites, drawn by the prospect of earning money without selling items or even operating a website. And I will honestly tell you the first year I was highly disappointed! Unconvinced that it was a legitimate way to make money I didn’t take it seriously and looked for other options. However, something happened that changed my skepticism---I actually got a check in the mail.

Even though I wasn’t convinced that it would work, I continued to do the surveys and update my profile. I enjoyed doing the surveys for pass time sake. Some of the topics were relevant to me, and I wanted to share my opinion. Thus, without really trying I was starting to build an income with these survey sites and began learning some tips to make serious money in a not so serious way. Here are some of the things I learned.

Note:  I have never joined a paid survey program; all the groups I belong to are free, so this article focuses on free survey sites.

1. You have to join multiple sites. The first mistake I made is actually a very common one—thinking one or two survey sites was enough. In actuality, you need to be signed up with at least 6 different sites to increase your earnings. Many survey sites are connected or merged with other sites so having an account with several sites ups your chances of qualifying and completing more surveys.

2. The points matter. Most survey sites reward with points. When I first learned this, I rolled my eyes thinking it was a scam. However, I quickly learned the points add up and because the points are redeemable for cash it really adds up to the same thing. When I saw one day that my 1000 points added up to 50 dollars, I was not only surprised but happy. It wasn’t something I was paying attention to, so to receive a check in the mail for that amount made me want to do more surveys.

3. Don’t ignore surveys for draws. Another common mistake is deleting surveys that are for prizes. These don’t give points or cash value, but give you a chance(s) to win a grand prize of some sort. Again, when I first started I thought it was a stupid waste of my precious time. But then I learned two important things:

a) Not many people complete those surveys so your chances of winning are higher (and I actually have won before…an Amazon gift card for 50 dollars)

b) These surveys boost the amount of high paying surveys you're offered. Contest surveys are a way for these sites to weed people out.
If you complete a few you are then offered “better” survey opportunities such as, big point surveys, being invited to join focus groups which can pay 40-100 dollars and being able to test products.
In the years I have been doing surveys I’ve tested chips, pop, cheese, and makeup products all before they hit the shelves and was paid to do it. I’ve sat in on several focus groups; none were more than a couple hours.

4. Reply fast. When you get an invite don’t put it off like I used to. Surveys are becoming more popular as more people are learning they can make money with them, so quotas fill up faster than they used to. Try to complete the survey within the day it was sent.

5. Complete your profile. The more complete your profile, the more chances you’re given.


Now before you get too excited, understand that doing surveys will in no way give you a full time income, not unless it’s all you do, and you belong to over 50 survey groups. Most will find it a good way to add to your income. You can make money to buy those “want” items on your list, or even earn a part time income. If you enjoy giving your opinion or being the first to try things then taking surveys is good idea.

Wednesday, March 10, 2010

Do banner ads still work?

There have been some claims lately that banner ads as an internet marketing technique are ineffective. And in some respect I can see why.

Banner blindness is term used to describe a lack of notice when it comes to banner ads. A user may no longer see the ad because they’ve seen it so many times. They’re used to it. This is very much real and I’m sure we’ve all experience it.

You visit a website and the first couple times you notice a banner ad that may or may not be enticing. However, after a few more visits you no longer notice the ad. It’s still there; it’s still calling for your attention, but you’re indifferent to it. You’ve experienced this and so have your users.

If do affiliate marketing, you understand how damaging this can be to your business. Unless your visitor notices your merchant’s ad, they won’t click it to visit the site and take action, and all this translates to a loss of income.

Fortunately, there are some simple tricks to keep your visitors from suffering from banner blindness.

1. Rotate your banners. It’s such a simple thing, that many people don’t do. Every couple months change your banners. Use a different size, style, message, whichever but don’t have the same banner sitting for more than 5 months. Visitors become easily immune to sales pitches, especially in the affiliate marketing industry, since that same banner is on countless other sites. Changing your banners makes them aware of the ad again.

2. Create your own or use a unique one. There are a number of free tools to create individual banners or you can ask your merchant if they can create a unique one for you. This will help you stand apart from other affiliates in your niche.

3. Remind your merchant to update. If your merchant has not come out with new banners in a while, gently remind him to do so. By offering many different banner options, you will not only have several to rotate with, but it makes the business look fresh. Banners that hold the same style as those used in the 90’s are not as effective. Let your merchant know an update is in order.

It doesn’t take a lot to save your visitors from banner blindness, use the tips above to ensure that this marketing method continues to stay effective.

Tuesday, February 16, 2010

4 easy ways to get motivated for your work at home business

Working from home feels great in the beginning. The excitement is there and the hope of finally being able to conquer your financial future makes you feel motivated.  However, somewhere down the line things go astray. Your eagerness to get up and work starts fading and those sparks are barley a twinkle. But you can get back to the stage where you wanted a work at home business by considering the following.

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1. Get organized. Clutter, whether it is directly in your office or on your computer, i.e. emails, exhausts the mind. You just can’t do your best work in an area that doesn’t promote productivity. Organize your paper files, make use of programs that help you organize your emails and online files and toss out/delete any old documents that are no longer adding to your business.   

2. Unsubscribe. Work at home business owners have a tendency to subscribe to every ezine. Some of these offer real value to you business, but others simply clutter your inbox. Take some time to look through you’re your emails to see who’s helping your business and subscribe from those that are simply taking space.

3. Blog. I don’t mean a business blog, but a personal blog or diary that allows you to take down all the good things your work at home business does for you and visa versa. Often times we’re so busy working we forget to acknowledge our success. Having a platform that allows you to write and recall your mile stones will encourage you and remind you of why you put in the many hours.

4. Take a day off. One study showed that home business owners work more hours than their office counter parts. This makes sense, especially when you consider all the things that go into building a successful business. However, all work and no play is a recipe for boredom and resentment. Set aside an actual day off for yourself. Do something simply for yourself. Relax and clear your head. You’ll come back to your business a little more refreshed and in control.

   Working from home doesn’t have to be a battle. Your work at home business should give a sense of satisfaction, but if it isn’t try the tips above to get re-motivated and become more productive.

Thursday, February 11, 2010

Does your business give you pleasure

When you wake up in the morning are you excited to start the new day? Do you find a sense of excitement and joy with your work at home business? Or is it the opposite—do you feel tired of it, or even afraid of it?

They always say don’t mix business and pleasure, but in my opinion those dichotomies have to fuse together when you work from home.

Majority of people fall out of love with their work from home opportunity after 7 months. Many break up from the business long before then.

For some, expectations are too high and dedication is too low. But even those that work meticulously at their work at home business are not “in love” with it. It gives them an income, freedom but not a strong sense of pleasure.

When you first start to work from home, there is a thrill that electrifies you to. This is because it’s new, fresh and exciting. You’re hoping this opportunity will be the one. You’re excited about doing something interesting within your own home. You like the idea of the business and perhaps the business itself. But after a couple months you start to notice those brilliant sparks fade. You’re efforts aren’t panning out and you‘re losing your sense of motivation.

A few more months later and you’re browsing for another opportunity, starting a new blog, or looking in your local paper to go back to working outside the home. It’s over.

How do people so quickly go from “This is awesome,” to “You’re annoying and boring me?”

One of the reasons is people don’t take the time to choose a business that will in fact give them pleasure. They go for any niche, get excited about the hype on the sales page, and hope for the best.

They don’t carefully consider is this something I want to do, be known for, gives me satisfaction.

Apparently, only 20 percent of work at homers are satisfied with their business. The rest are still searching for “the one.”

But becoming part of the 20 percent isn’t a difficult task. It involves asking yourself one question.

“Would I do this if no one was willing to pay me?”

If you are willing to dedicate and commit to something when you’re not getting any rewards, you’re most likely going to do it if there is an incentive. People who do well, love what they do. They take pride in their work and they have a passion for it. This means they already know a little something about it and are always eager to learn more.

They also give themselves time to succeed. If you’re breaking up with your business after a few months you’ll never get to know what it’s capable of. The average business takes 3 years before it is a true success. Give yourself a good amount of time to really make things work out with your business.

So, is your work at home business giving you pleasure or a headache?

Tuesday, January 26, 2010

Would you do it all again?


After nearly setting my house a blaze this afternoon, it really put things in perspective…I need to recheck my smoke alarm (darn thing didn’t go off…I could have died!). Besides that, it made me think “what if I had lost everything and had to start over?” Would I choose the same business model?
Would you?
Imagine for a minute that you’re rebuilding your business, starting from scratch. The only difference is you know what you know now. With the same information, would you stick to the business concept or would take a completely different road.
Sometimes it’s not until we’re forced to start over before we relook at everything. Take the recession for example; it wasn’t until companies were laying employers in masses that people seriously started rethinking their spending habits as well as their job security.
While you may love working from home, for your own reasons, if you had to do it all again…would you? And would you do it the same way?
For me, I might get others involved earlier on, instead of putting every nail in my business structure on my own. I’m doing that more now however, and seeing more success as a result. That said-- I would keep my business. I like it. 

Sunday, January 24, 2010

What not to do on your affiliate review site


A number of people wonder why after they have spent time writing and creating their affiliate landing page, their leads don’t covert. If you’re getting the traffic, why aren’t you making any sales?
One of the biggest problems is the way people present their site. Often, I see affiliate review sites looking like carbon copies of the merchant site. The affiliate basically does a copy-paste job, where they basically list the features the merchant placed for the product and write a blurb about how great the product is, which in some cases no more than what the merchant wrote.
This is an absolute no, no. It doesn’t work to generate sales and here’s why.
1. You ruin your credibility. If all you have is a list of features without a genuine review pointing out your pros and cons, the prospect is going to wonder if they can trust you. If they don’t trust your review, they won’t click to see the merchant site. Now, suppose they do visit the merchant and see a similar landing page with the same list of features and benefits, they are even more wary.  It makes it seem as if you didn’t try the product. And if you haven’t used it, how can anyone trust what you have to say about it.
2. It’s impersonal. Reviews are a chance for you to share your opinion about something. Simply listing off the product features and benefits isn’t a review. Reviews that sell products are personal and have personality. The writers behind them have something tangible to say about the products and services they use. This allows readers to feel like they’re connecting not just with the writer but are gaining a better awareness of the product. The more connected people are, the easier it is to sell them.
I read a great review on bebe.com (fashion site) the writer wrote how the shoes defined her personality exactly. Now, if my personality is anything like hers guess what…I’m buying the shoes too. I now have something to connect to. It’s the whole “I’ll have what he’s having…because we seem like the same type.”
3. Doesn’t give readers a chance to learn more about the product. Even if you’ve listed every feature, consumers will still wonder what they’re buying. Personal reviews give users a chance to learn that extra something from another consumer’s point of view. You can point how the product smells to you; if it’s an ebook, was it long read or did you finish it in a night. Things like that, help consumers move closer to what they’re buying. When you’re selling online this is key, since we can only shop with a few of our senses. The closer the prospect gets to the product, the harder it is for them to walk away.
4. They just look fake. Consumers are smarter and are not buying into hype so easily these days. This is why having a list of benefits makes your review look fake. It brings to the consumer’s mind, “what’s wrong with it?” Even if you loved the product, nothing is perfect. Mention just one thing you would change about the product. Perhaps it’s expensive but worth it. Or maybe it doesn’t come in enough colors. It doesn’t have to be a major flaw, but even the littlest thing, can add more credibility to your review.
If your affiliate review site looks like a copy-paste job of your merchant’s it’s time to rewrite it.
Think about what prompted you to by in the first place. Did it do its job? What you like about it and one thing you would change about it. 

Friday, January 15, 2010

Home office accessories that are funny, smart and cute.


Is your work at home office looking a little drab? Mine was. But after a quick browse around the internet I found a number of cute, funny and smart items to spice up my home office. Here are some of my favorite.

I laugh every time I see this. Talk about multitasking.


Another fun way to organize books.





One of the coolest coffee cups I've seen around lately. It looks so real; I might forget and throw it in recycling.


This poor teddy bear is willing to let you decapitate him so you can store your files. And no, he's not a regular teddy bear size.


It's girly, but I can't help loving it. What a pretty way to keep your files organized.



 Great little ornament for your desk that also keeps your paperclips tidy.










                                                                                                               For the artsy work at home business owner, a Picasso note bad.


I love this pen holder. Morbid but funny.












 Looking for more home office ideas? Check out this article.